SAP Marketing Cloud Solution: Build up Customer Engagement

Treat marketing as a trusted source of business and improve your marketing efforts.

Improve your marketing efforts with the SAP Marketing Cloud solution by boosting customer conversions, business growth, and brand advocacy. Driving continuous innovation with SAP solutions to deliver outstanding customer experiences is a hallmark of SAP’s commitment to their valued customers as well as partners.

Fully embracing this dedication necessitates SAP regularly assessing its portfolio and making the necessary strategic decisions to consistently offer high-quality solutions that evolve with market dynamics.

What is SAP Marketing Cloud?

Boost customer lifetime value and deliver real-time, personalized, scalable omnichannel experiences with the SAP Emarsys Customer Engagement solution.

The SAP marketing cloud solution is a cloud-based software solution offered by SAP. It enables businesses to engage with their customers more effectively across various channels, such as email, social media, mobile, and web. This helps businesses to understand their customers better and craft more targeted marketing campaigns, ultimately leading to increased sales and improved customer loyalty.

SAP marketing cloud solutions boost customer lifetime value and deliver real-time, personalised, scalable omnichannel experiences with the SAP Emarsys Customer Engagement solution. Our customer engagement platform can help you deliver personalised, real-time engagements at scale that increase retention and loyalty. Accelerate time to value, meet customers where they are with what they want, and produce measurable results with real-time, scalable personalisation.

Capitalize on revenue opportunities by deploying integrated, personalized, and cross-channel campaigns quickly and at scale
Increase conversion rates by using AI-powered insights to understand customers and deliver relevant, real-time customer engagements
Grow your business by reaching millions of customers in the moments that matter with relationship-building interactions
Deliver predictable revenue with personalized B2B experiences at scale, from commerce Web sites to sales interactions

What Does SAP Marketing Cloud do?

Reach customers where they are with real-time, personalized, and omnichannel customer engagement.

Overall, SAP Marketing Cloud empowers businesses to create engaging, personalized marketing experiences that drive customer engagement, loyalty, and revenue growth. By combining advanced segmentation, campaign management, personalization, and analytics capabilities, the platform helps marketers optimize their marketing efforts and deliver meaningful interactions throughout the customer lifecycle.

Customer Segmentation

SAP Marketing Cloud allows businesses to segment their customer base based on various criteria such as demographics, behavior, preferences, and purchase history. This segmentation enables marketers to target specific customer groups with personalized marketing messages.

Campaign Management

The platform provides tools for planning, executing, and tracking marketing campaigns across multiple channels, including email, social media, mobile, and web. Marketers can create and schedule campaigns, manage content, and track campaign performance in real-time.

Personalization

SAP Marketing Cloud enables marketers to deliver personalized experiences to customers by leveraging data insights to tailor marketing messages, offers, and recommendations based on individual preferences and behavior.

Marketing Analytics

The platform offers advanced analytics capabilities that allow businesses to track and measure the effectiveness of their marketing campaigns. Marketers can analyze key metrics such as conversion rates, ROI, customer engagement, and campaign attribution to optimize their marketing strategies.

Customer Journey Management

SAP Marketing Cloud helps businesses map out and manage the entire customer journey, from initial awareness to post-purchase engagement. Marketers can design and automate personalized customer journeys that nurture leads and drive conversions.

Integration with SAP and Third-Party Systems

SAP Marketing Cloud integrates seamlessly with other SAP solutions, such as SAP Commerce Cloud and SAP CRM, as well as third-party systems, enabling businesses to leverage their existing data and systems for marketing purposes.

Features of SAP Marketing Cloud

Rapid Deployment for Personalized Cross-Channel Marketing

SAP Marketing Cloud stands out with its ability to swiftly deploy integrated, personalized cross-channel marketing strategies. This feature enables businesses to reach their audience effectively across various channels with tailored messaging and experiences.

Customer engagement

Comprehensive, prebuilt integration, Built-in, AI-driven strategies, Streamlined data model and natively built channels.

AI-powered personalization

Insight tools that fuel the right actions, Engagement opportunities across channels, Simplified data models & natively built channels.

B2B account engagement

Marketing, commerce,sales data integration Campaign automation with prebuilt tactics, Proactive account collaboration, Comparative campaign reporting,

Real-time,Scalable personalization

Act with agility to make informed strategic decisions and steer a true course for optimizing performance.

Value Adds for Customers

Leading Solution for Omni-channel Customer Communication

Delivers consistent and personalized marketing messages across all channels.Enhances the overall customer experience with seamless communication. Increases customer engagement and loyalty through omnichannel marketing.

Contextual Real-time Marketing Across All Touchpoints

Engages customers with contextual, real-time marketing messages.Tailors marketing content and offers to individual preferences and behavior. Drives higher engagement and conversion rates with timely and relevant communications.

Solution According to Forrester and Gartner Evaluation

Recognized as a market-leading solution by industry analysts. provides confidence in the platform's capabilities and performance. Demonstrates reliability and effectiveness in meeting customer needs.

SAVIC Value Proposition

Delivering Distinctive Solutions and Value

At SAVIC, our value proposition lies in providing distinctive solutions tailored to meet the unique needs and challenges of our clients. Through our expertise, innovation, and commitment to excellence, we strive to deliver unparalleled value and drive success for our clients' businesses.

SAP Implementation Expertise

SAP Implementation Expertise

Brings extensive expertise in implementing and customizing SAP Marketing Cloud. Ensures successful deployment tailored to each client's unique needs. Maximizes ROI through customized solutions aligned with business objectives. 

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Solutions & Support

Tailored Solutions & Support

Offers personalized solutions and ongoing support services. Helps clients leverage SAP Marketing Cloud effectively for maximum impact. Provides guidance and assistance throughout the implementation and optimization process.

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Commitment to Success

Commitment to Client Success

Dedicated to the success of clients and their marketing initiatives. Strives to deliver exceptional value through partnership and collaboration. Ensures clients achieve desired outcomes and objectives with SAP Marketing Cloud.

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Benefits of SAP Marketing Cloud

Big Data Management

SAP Marketing Cloud enables businesses to effectively manage and leverage large volumes of customer data from various sources, allowing for deep insights into customer behavior and preferences.

Real-time Recommendations

SAP Marketing Cloud provides real-time recommendation engines and optimization capabilities to deliver personalized offers and content to customers, improving campaign effectiveness and ROI.

Flexible and Scalable Platform

Offers a flexible platform adaptable to evolving business needs. Enables integration with other systems for seamless marketing automation.Facilitates automated workflows for greater efficiency and productivity.

Support

Elevate the performance of your SAP solutions with our IT experts and support services. Benefit from long-term plans, embedded teams, remote technology support, a self-service portal, and innovative strategies—all with the added advantage of SAVIC

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SAP S/4HANA Cloud, public edition is a ready-to-use cloud ERP with current industry best practices and regular updates, making it a hassle-free solution for businesses to adopt and utilize.SAP S/4HANA Cloud, public edition is a ready-to-use cloud ERP with current industry best practices and regular updates, making it a hassle-free solution for businesses to adopt and utilize.SAP S/4HANA Cloud, public edition is a ready-to-use cloud ERP with current industry best practices and regular updates, making it a hassle-free solution for businesses to adopt and utilize.

Services

Unlock the potential of your business with our comprehensive service and support plans, expert consulting services, tailored application development, proven best practices, and extensive industry and technical expertise. Experience the SAVIC difference.

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SAP Marketing Cloud Solution: Build up Customer Engagement

What is SAP Marketing Cloud?